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We are an award-winning team specializing in realtime production (VR & AR, VFX, and AI). We believe that the physical and digital worlds are merging in completely new ways, and we build products and experiences that explore what this will make possible. We bring an optimistic yet critical approach to exploring our shared technological future.

RALPH LAUREN

AR try-on experiences for Ralph Lauren

We have had a long collaborative relationship with Ralph Lauren, working on AR try ons using both Snapchat and Instagram.

For all these project we will generally work together with the RL team to develop a concept, and then build their products in 3d, and develop all elements of the AR experience, as well as a demo video and print material for their campaign.

A gif showing the Ralph Lauren handbag try-on experience

Our most recent collaboration with Ralph Lauren is a handbag try-on experience for the Polo ID range, allowing you to try on the hand bag in three positions. We modelled the 3d bags, with very high detail and accuracy, created the AR experience, as well as developing print material and a demo video.

A gif showing the ColorShop AR sunglasses try-on

For the Ralph Lauren Color Shop we made a fun and bright experience which gives you the ability to try on their new sunglasses range and slide along the color options by dragging a bar. We modelled the 3d sunglasses and created the AR experience, as well as developing print material and a demo video.

A gif showing the Stirrup sunglasses AR experience with classic sports car theme

Ralph Lauren's Stirrup range of sunglasses was inspired by classic sports car design, and so our AR experience allows you to try on and take a close look at the sunglasses while driving a classic car yourself. Taking a very cinematic approach with this one we modelled the 3d sunglasses, with high detail and accuracy. We created the AR experience, as well as developing print material and a demo video.

A gif showing the Welington leather handbags equestrian-themed AR experience

The Welington range of leather handbags has an equestrian theme. We created an AR experience which leans into that and uses hand-tracking to interact with the AR experience. We modelled highly detailed 3d handbags, created the AR experience, developed print material and a demo video.

A gif showing the AR Christmas campaign with iconic red ribbon forming Ralph Lauren pony

We created a beautiful AR Christmas campaign working with Ralph Lauren which required a very specific technical set up to allow for the iconic red ribbon to make the shape of the Ralph Lauren pony. We created the 3d assets and animations and built the AR experience.